Behavioral targeting

Tours, checklists, surveys, and in-app announcements now share one targeting builder. You decide who sees an experience based on who they are and what they've done.

Five kinds of conditions

Target by User attribute, Saved segment, Event history, Current page, or Experience state. For example: users who performed an event within the last 7 days, users on a page that starts with /settings, or users who dismissed another tour.

Combine them

Join conditions with All (AND) or Any (OR), and nest them in groups for more specific rules.

Trigger on what people do

No-code triggers can also start an experience on an input change, a hover, an element appearing, a delay, or inactivity. To keep experiences from piling up, turn on Coordinate in-app experiences in Settings → General.